Merchandising means displaying products so that they stimulate interest and entice customers to make a purchase. Libraries have nothing to sell, but can offer ‘a good read’ by adapting retail techniques to boost performance and help readers make fresh discoveries.
Join Rachel Van Riel from Opening the Book for a 90-minute webinar on how to make the shelves look rich and tempting for your patrons at all times.
*This webinar will be recorded and made available for registered participants only.